Camperio Collection. A smaller collection of boutique hotels: Camperio Suites & Apartments in the center of Milan; Basement, the hotel’s restaurant; Olimagiò, a country house in Tuscany, and Chesarina, a Swiss chalet in the Engadin Valley.
To redefine the collection’s image in a coordinated and catchy way, speaking to potential Italian and international clients on the occasion of the ILTM Fair in Cannes, dedicated to luxury products.
ABC created a corporate brochure – with a fresh description of the products and the collection’s photo gallery – and a corporate video presenting the different hotels and their unique peculiarities: it is a continued narration with a lifestyle cut, in which the leading actor brings you from Tuscany to Engadin, going through Milan.
The brochure and the video performed well in Cannes. The video has also been used on social media, whilst the brochure is present in every property of the Camperio collection.